Five steps to quickly fix Las Vegas’ taxi debacle
The decades-long crisis enveloping our city’s taxis can be fixed in five quick steps.
Cabs wait in line to pick up passengers coming into McCarran Airport Monday, November 8, 2010.
Monday
23 May 2011
3 a.m.
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For millions of tourists who visit Las Vegas every year, the first person they meet after getting off the plane is one of the city’s unofficial ambassadors to the world—a taxi driver, 9,500 of whom work in Clark County. The men and women who work for the 16 cab companies under nine owners can set the whole tone of the trip.
Will visitors get an informative driver who not only knows the history, all the quirky personalities of Las Vegas, and every great restaurant, hideaway and hot spot in town? Or will they get some dishonest tool looking to make a few quick bucks by driving them to the Golden Nugget by way of St. Rose Parkway? Will they get somebody who is courteous, friendly and doesn’t smell bad, or somebody who neither knows and nor cares that they can’t charge people for transporting their bags?
One of the reasons the taxi business became a regulated industry in Clark County in 1969 is that the state of Nevada wanted to keep tabs on all of these ambassadors.
But over the years, the industry has gotten lost like a wayward cabbie with a busted GPS.
Charles Harvey became the Taxicab Authority’s newest administrator this month, the seventh in a dozen years. Based on the number of regular dust-ups at monthly board meetings, he’s got his work cut out for him. There are issues galore on the board’s future agendas.
But Harvey and his inexperienced authority board can make a huge difference in the functionality and the perception of the taxi industry with a few quick fixes.
Here are four logical, doable things the board and its staff can do to change the landscape. And, as a bonus, I’ll add one more idea that isn’t quite as simple, but could be an effective cure to what ails the local taxi industry.
1. Fix the long-haul problem. Now.
You hear about it all the time, but the problem never seems to go away. Long-hauling. It’s a black-eye symbol of greed. Like 6-5 payouts at blackjack tables and airline baggage fees, they’ve become the kind of thing that makes people not want to come here anymore. Yet it still happens.
For the uninitiated, long-hauling occurs when cabdrivers take passengers on an indirect route to generate higher fares. The most common long-hauling incidents occur when drivers go through the McCarran International Airport tunnel to get to the Strip or downtown Las Vegas. It’s several miles out of the way, but if there’s a lot of traffic on Paradise Road and Tropicana Avenue, it can be a faster route.
Drivers can skirt long-hauling rules by informing passengers of the alternative routes and that they’ll cost more. Once passengers give drivers permission to take longer routes, drivers are no longer in violation. Because the Taxicab Authority is understaffed, it has a hard time riding herd over long-haulers. To help solve the long-haul problem, the authority needs more enforcement officers.
How do you pay for that?
Easy.
Rewrite regulations to increase fines. Fine cab companies and drivers. In other words, be tougher regulators. Drivers often complain that they are compelled to cheat the public because they’re under pressure to build revenue by cab company bosses. Company executives say drivers undergo training to discourage the illegal practice.
Obviously, something isn’t working. The training would go a little better if cab companies felt the pain of stiff fines in long-hauling cases.
2. Establish a formula for cab allocations for special events and stick to it.
Imagine if representatives of Wal-Mart, Smith’s and Albertson’s figured out how much each would charge for a gallon of milk, and an overseer who has his own thoughts on the price could make all of them stick to an agreed upon price.
Members of the public would cry, “collusion!” and they’d be right.
But that, in essence, is what happens regularly at Taxicab Authority board meetings. When one or more companies ask to put more cabs on the streets for big conventions, every company is there to hear a recommended allocation from authority staff. Then, each company gets its turn to agree or disagree and make a case for more cabs. Companies playing this role of “intervenor” almost always ask for more cabs than the recommendation, and driver unions, which also can intervene, ask for fewer. The authority board then decides what that number will be. It’s almost always higher than the staff recommendation and closer to what cab companies want than what drivers want. Every cab company gets the same allocation established by the board, which works in favor of the big companies that might have an extra 10 cars around, while smaller companies don’t have as many extras.
Drivers don’t want additional cabs because overall revenue is split over more drivers. Cab companies want more vehicles because they’ll make more regardless of how drivers split profits. Although companies argue that some conventions are better cab users than others, there’s no reason why the authority can’t come up with a formula to put extra cabs on the streets for every 1,000 or so convention attendees above the average expected. But don’t let companies ask for more cabs for a boxing match that draws just an extra 20,000 or so people to town.
Save the special allocations for big events—such as CES and ConExpo-Con/Agg, or instances in which multiple events are happening simultaneously.
3. Establish a formula for rate increases and stick to it.
Rate increase requests, especially on fuel surcharges, should be treated the same way as allocations. This was actually done once, but the volatility of fuel prices has resulted in the policy being forgotten.
So, here’s how you fix it:
Set a baseline gasoline price. When the price exceeds the base by, say, 50 cents a gallon over a one-month period, a fuel surcharge is triggered. The rub on automatic price triggers is that it costs $14,000 to change meters on every Las Vegas cab. The industry should pay for that, not the Taxicab Authority (i.e. state taxpayers). If the industry wants the fuel increase badly enough, it should be willing to fork over the money needed to change the meters in its fleet. If the charge is set on a per-cab basis, the big companies would pay their fair share for the changes.
Oh, and one more thing: If fuel cost drops by 50 cents a gallon over a one-month period, the companies would have to change the meters to the lower rate.
4. Modify some antiquated rules, such as metered rates for Strip trips.
It takes an advanced mathematical degree to figure out how much a cab ride costs. It costs $3.30 to hire the cab (known in the industry as the “drop”), $2.40 per mile (20 cents for each one-twelfth of a mile traveled) and $30 an hour in wait time. The wait time is calculated at 20 cents every 24 seconds that the cab is traveling less than 12 mph. If a trip originates at McCarran, there’s an additional $1.80 surcharge. One suggestion to address the long-haul issue is to charge flat rates for trips between the airport and the Strip, which is effectively done in many large US cities. That makes a lot of sense, considering that the highest percentage of taxi trips involve the airport and a Strip or downtown hotel.
It would be easy to develop a chart outlining the cost of a trip. The Taxicab Authority website, in fact, has a chart listing the approximate cost of a trip from the airport to 70 destinations. With a flat rate, it wouldn’t matter whether a driver long-hauls or not—it’s always going to cost the same amount from the airport to a particular property. Because metered rates are part of state law, changing to flat rates would have to be approved by the Legislature.
Another rule that Las Vegas visitors don’t understand is that regulations forbid pedestrians from hailing cabs, although many of us have seen cabdrivers violate the rule. Customers can only hire cabs at cab stands or by requesting a pickup.
5. Blow up the system and deregulate aspects of taxi operations.
All right, you knew that at least one of these quick fixes wasn’t going to be easy, and this is it.
The state jumped into the taxi regulation game to put an end to the fistfights and shenanigans of four decades ago. Though some of the industry’s biggest problems can be solved with better management and a clean slate of rules, the time has come for changing the whole taxi business model.
Cab companies aren’t going to like it because under the existing system, they’re making plenty of money. Taxi company books aren’t open to the public, but it doesn’t take a CPA to figure out that cab companies are a lucrative business—if you’re an owner, not a driver.
Last year, cab companies took passengers on more than 25 million rides. Drivers collected an average $13.50 a trip. Wage and fuel costs are variable by company, but most pay employees around minimum wage. Some companies split the cost of fuel with drivers, encouraging them to drive more economically. Some cabs use alternative fuels, skewing the average fuel cost. Like most businesses, cab companies have their share of overhead, insurance, legal costs, etc.
But that $337 million revenue pays for an awful lot of those expenses.
Las Vegas is one of a few big cities nationwide that uses the regulated taxicab industry model. In most cities, companies lease cabs to independent contractors who benefit by working quickly and efficiently.
An extreme makeover of the taxi industry would have to be generated at the legislative level, even though Clark County is the only place where the Nevada Taxicab Authority has any jurisdiction whatsoever. The Nevada Transportation Authority, which regulates the state’s limousines, buses, towing and moving van companies, oversees cabs in the state’s other counties.
Vocal critics of the system say there will never be an overhaul of taxi regulation because cab company executives donate to legislative campaigns to maintain the status quo.
But status quo for the cab industry is a bad thing for the riding public, which often has a hard time getting a cab to show up at a residence when there are more lucrative customers to serve on the Strip and at the airport.
A deregulated cab industry would encourage more competitive pricing. Companies would have to bid for the right to pick up at McCarran and the Convention Center. And resorts might want to have exclusive contracts with the best cab companies.
Regulators would then be in charge of enforcing some crucial rules of operation and not get bogged down in monthly fights over cab allocations for special events.
Las Vegas is the greatest resort destination in the world. It deserves the best taxi service in the world.
The only way to get that is to fix an industry that has been broken for years.
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Almost twenty years ago, I took the three day course to get a Clark County cab license...I was impressed by the whole procedure. A great program that can make you a decent cab driver, if you listen, and pay attention. I'm now much older, and work as a cab driver in Indianapolis,Indiana. I am disabled and can only work part-time. I'm not a REAL cab driver now. I ran flat-rated fares to the airport from the Northern suburbs.We don't usually even use the meter, because the customer knows how much the fare is before they even get in the car. But I digress, not all fares are like that. Vegas has a reputation for their cab drivers cheating customers, PERIOD...Not good for a city that lives on tourism... We need a program that is half as good as Clark Counties. We have several huge spectator events a year here in Indy, and this year we are having the Super Bowl here in Indianapolis. We have the same scams going on with our cab drivers that you do, in Clark County. Long-routing, hassels over luggage, blah, blah,blah. Don't let your cabbies screw the public, and get away with it...CLAMP DOWN, AND STAY CLAMPED DOWN...Service matters...Jack Harrington
Charging a flat rate from the airport to strip destinations would put a stop to all the long hauling that sems to be the main complaint..stop blabbering about it and just DO IT already..
Run the monorail to the airport and get rid of taxi congestion.
A flat rate to the strip or downtown from the airport makes tons of sense. I can't think of one single good reason not to do this. I also don't understand why you can't hail a cab? When I lived in San Francisco and New York I did it all day with no issues.
Sorry to say that Mr. Velotta proves how a little knowledge can be dangerous. I'd grade the story and the proposed solutions a C-.
He's taken an outside cursory look at the Taxi issues and tries to boil it down in what he portrays as five relatively easy steps. Sadly, he's way off the mark. He needs to do some REAL investigative reporting and not just shoot from the hip.
One of the things that needs to happen is that Metro and other police agencies need to slow the cabs down and nail them for the way they drive and act. I as a local on a few occasions have taken cab rides and on one occasion on a trip from the Gold Coast to my apartment had a driver try the long haul, and when I refused to pay the thirty dollar fare he called Metro on me. I waited for Metro and the office made the driver adjust the fare. I don't know what if anything happened to the driver after I left but it is crazy. On another cab ride I had a driver who ran a couple of red lights so that he could get rid of the short ride far as quickly as possible. I understand how and why they drive like they do but what is it going to take for Metro and other agencies to crack down on them somebody dying
I took a taxi from McCarran to my home in Green Valley yesterday after an out of town trip. First it took the driver almost ten minutes (no exaggeration) to figure out how to open the hatch back so he could stow my luggage. He eventually found the button on the key fob. Was I his first ever fare to travel with a suit case?
Next we sat for 5 or 6 minutes more while he tried to enter my address in his GPS device. I assured him I could direct him to my home of 18 years but he insisted on trying to use his GPS with which he was incompetent at best. I finally handed him my driver's license so he could get the correct spelling of my street (I gave up trying to spell to him. I don't think English was even his second language). He didn't know where an address is located on a Nevada Driver's License (are you kidding me?). I pointed it out to him but he still did not know how to enter it into his GPS.
After constant prompting and directing I eventually made it home but I have to say that if I had been an arriving tourist and encountered this sort of incompetence from my taxi driver it would have given me a pretty sour first impression of Vegas.
Oh Goody! A Police state WITHIN a Police State!!!! More enforcement officers, Whoopee!!!!!!!!!!!!!!! I wanna know ONE thing. How in the whole wide wide wide wide world is control and regulation of a $750 MILLION Dollar a year industry given to 5 political appointees with no direct industry knowledge and in most cases no actual business experience (unless you consider Doctors, Lawyers and Real Estate brokers to have actual business experience...and I do not!) Really? Seriously...can anyone present even a slightly plausible explanation for that?
@Kablooey - I hope you made sure to get all of HIS identification and report this incident to HIS employer. There's absolutely NO EXCUSE for this to happen - and I agree, as a tourist it would have left me with a very sour taste in my mouth to have to go thru this :(
Vocal critics of the system say there will never be an overhaul of taxi regulation or the Monorail to the airport, because cab company owners donate to legislative campaigns to maintain the status quo.
I rest my case!
I am a Tour Bus Driver here in Las Vegas. We are heavily regulated & scrutinized because of the number of large Bus accidents in recent years. It seems, however, that the same amount of scrutiny should be paid to Cab drivers & Companys. It seems as if they can drive any way they want, illegal lane changes, running lights, etc. An added benefit of better monitering of the companies & drivers would be increased revenue. We are talking about new taxes, why not just enforce the traffic rules we now have in place, and see just how much we can add to our city & state coffers.
Most cab drivers in Las Vegas are honest, hard working stiffs trying to work the system to make a buck.
This "problem: could be fixed easily if it weren't for the greed of the owners.
Las Vegas is one if not the only large city, where the cabbies don't get to lease the cabs from the company.
The families that run the cabs here, keep 70% of the meter plus get paid for the advertising on the cabs.
Run the cabs like a business, let the drivers run their own cabs and get the family greed out of the picture. You will see more honesty in the business and everyone makes money.
That and get a real board to oversee the cab industry. The current TSA is nothing but mouthpieces for the owners.
The TSA is making rules that favor the owners and hurt the drivers and the tourists.
The obvious, as previously stated is flat rate pricing to/from resorts.
My biggest issue as a frequent visitor are the huge lines for taxis (as well as shuttles and car rental buses to the hugely inconvenient car rental facility. My solution is that I normally stay on Paradise and take the 108 CAT bus -- cheap and faster than any of the above options. Same would be true if staying downtown. CAT should also have a route that would directly serve the Strip.
Of course getting the monorail to the airport is the best, but most expensive solution. LAS is one of the few major airports without good public transit options.
Just take a limo everywhere. Pay $40 a hour is much better crossing town than paying $60 & be long-hauled. Plus, you'll look great coming out of the limo at any event.
Hello!!!! Get the Monorail to the airport... give people a choice. Competition is the only way to make companies compete. Why are we the only city that has 3 million plus vistors a month with only cabs as transportation. Wake up elected officials!
I have been long hauled more than once. I brought it up to one cab driver and he just laughed.
Since the longhauling is an ongoing problem, I say screw 'em. Run the monorail out to the airport. Those cabs have been given many chances to clean up their act.
An additional Tax on Cab Fares and $ 5.00 per day Casino Parking so the Monorail can be moved to run from McCarran down the Strip to Downtown, stopping at the current overhead pedestrian bidges, would connect 90% of the locations most tourists would visit and in the future eliminate many Cabs.
When I came to Vegas in the Past - Cabs and "transportation services" were usually bad news. If I was Long Hauled I would Never give a Tip - Only a Complaint.
Adopt the Disney Model in Orlando: Check from your Local Airport to your Disney Room - all controlled by Disney. Casinos should have FREE Shuttle access to the Airport and pick up their patrons.
When I came to Vegas as a tourist I always hired one of the flat-rate services (Bell Trans or Gray Line). I knew exactly what I was going to pay for the ride to the hotel, the drivers were always friendly and helpful, and I didn't get fleeced.
For the past 15 years my husband and I have been visiting Vegas several times a year. I never knew you could call someone to complain about the taxi cab companies. We have been long hauled more times than not. They drive crazy and rarely speak to you. I have had a handful of taxi cab drivers that were fantastic, they of course are tipped very well. The part I dread most about our trips is the cab ride to our casino.
Had I known we could call someone, I would have on many ocassions. Advertise this option more, encourage it. It may be posted in the cabs but I did not see it between all the other literature everywhere.
The metro is not an option I would choose. By the time I get off the plane I'm exhausted and the last thing I want is to drag luggage around while trying to get to my room. But I'm not about to pay alot more money for a cab either. I support the casino shuttle idea!
There are dishonest cabbies everywhere-mostly the foreign ones here in Atlanta.
The problem is everywhere but the best that Vegas could do is FLAT RATE from the airport.
Place the rate amount in the taxi starter area at the airport, as we did in New Orleans (19 year taxi driver there-23 years all together) set up stings at the hotels when cabbies arrive with passengers. Make the fines at least $500.00-this will not stop them because that is only the 1 time you catch them. the dishonest one do it daily!!!
But for the sake of tourism make a flat rate ASAP.