Allegiant Air is getting in on Thanksgiving sales mania again and — like many retail stores — it’s betting that customers will start bargain-hunting in the middle of the night.
The Las Vegas-based discount carrier said today it’s offering “Thanksgiving Day doorbusters.” The first 60 seats on select routes will cost as little as $33 one way.
The promotion, which kicks off 1 a.m. Thursday, includes six nonstop routes to McCarran International Airport — from Austin-Bergstrom International Airport in Texas; Bozeman Yellowstone International Airport in Montana; Des Moines International Airport in Iowa; Honolulu International Airport; Missoula International Airport in Montana; and Northwest Arkansas Regional Airport.
All of the routes start at $33, except Honolulu, which starts at $99.
“This Thanksgiving Day, savvy shoppers can get a flight to their favorite vacation destination for less than a kitchen appliance and without standing — or camping — in line,” Brian Davis, Allegiant Travel Co. vice president of business development, said in a news release.
Allegiant’s Cyber Monday sale also returns this year, with one-way fares as low as $59 on select routes and “deep discounts” on all fares, the company said. The promotion starts at 1 a.m. on Dec. 1.
The airline first offered its Thanksgiving promotion last year with $30 one-way tickets on select routes. That sale kicked off at 5 a.m. Thanksgiving Day.
It also had a Cyber Monday sale last year, with $59 one-way fares. That promotion began at 5 a.m.
Allegiant, known for selling cheap plane tickets with a bevy of add-on fees, shuttles leisure travelers from small, underserved cities to popular vacation spots. The carrier has been profitable for almost 12 consecutive years.